From the video caption: "The Febreze Experiment" from 2011. In this ad campaign "real people" are led blindfolded into an abandoned building, where they are seated onto a dirty old couch sprayed with Febreze. Most are fooled by the odor eliminator's power, but they didn't count on Mahk's keen sense of smell.
What if those annoying "Real people. Not Actors" commercials were actually real life?